Pricing
Give your business more capacity. Starting from $24.75 a week.
Calls answered. Messages handled. Follow-ups moving. Your team focused on the work that matters.
Plans from $99/month · 7-day risk-free trial · Guided setup · Australian support
Choose your capacity
Start where your business is today.
Move up as Reel AI handles more of the work around your business.
7-day risk-free trial · No setup fee · Cancel anytime
Essential
$99/month
$24.75 / week
Stop missing the calls that matter.
Included conversations: 50 / month
- Your AI front desk, live 24/7
- Every caller answered professionally
- Call summaries and transcripts
- Routing to the right team member
- Dashboard and email notifications
Starter
$169/month
Give your team some breathing room.
Included conversations: 100 / month
- Everything in Essential
- 100 conversations per month
- After-hours and overflow answering
- Lead and job capture
- Standard qualification and escalation
Growth
$479/month
Relay more of the work around every customer.
Included conversations: 400 / month
- Everything in Starter
- 400 conversations per month
- Advanced AI workflows
- Advanced routing rules
- Advanced reporting
Enterprise
From $699/month
Build Reel AI deeper into the operation.
Higher volumes, quoted
- Everything in Growth
- Higher conversation volumes
- Multi-location routing
- Scoped implementation
- Custom integration scoping
Prices in AUD, excluding GST. Additional call volume, extra agents and scoped integrations are quoted separately.
Usage is transparent: included conversations are listed per plan, additional volume is quoted, and actions in your own software depend on what that software supports and the connection scoped for your business.
Your people are expensive.
Their attention is even more valuable.
The real cost
$99 isn't the comparison.
The work you're already paying for is.
Every unanswered enquiry, interrupted staff member, repetitive question, manual follow-up and after-hours message has a cost — even when it never appears as a line item in your accounts.
01
Missed opportunities
The customer who called the next business instead.
02
Interrupted staff
The person who stopped valuable work to answer something repetitive.
03
Repetitive admin
The same information captured, entered, routed or followed up again and again.
04
Owner attention
The things that still find their way back to you because nobody else was available.
Reel AI doesn't need to replace your people to create a return.
It needs to give some of their attention back.
Built in from the start
Every Reel AI plan starts with the intelligence.
Start with the core Reel AI platform, then increase capacity as your business needs it.
One Reel AI Brain
Shared business intelligence.
Front Desk Agent
AI receptionist, live 24/7.
Business Assistant
Access your business intelligence.
Launch Assistant
Guided business setup.
Human handoff
Route conversations when a person is needed.
Call history & summaries
Know what happened.
Getting started
From signup to your first AI-handled call.
In around 15 minutes.
You don't need an integration, developer or lengthy onboarding project to start. Reel AI's Launch Assistant guides you through your industry's setup and gets your first agent ready to test.
Day 1
Set up, learn your business and hear your first AI-handled call.
01
Start your trial
Choose your plan
Create your Reel AI workspace and start your risk-free trial.
02
Tell us about your business
Launch Assistant
Guided questions tailored to your industry, services, customers and common workflows.
03
Scan your website
Build your Reel AI Brain
Reel AI learns your services, FAQs and key business information. Review and refine anything.
04
Add your team
Set up intelligent handoffs
Add the people Reel AI may need to notify or relay conversations to, and who receives what.
05
Test your Front Desk Agent
Make your first call
Call your Reel AI number. Ask real customer questions. Test bookings, enquiries and handoffs.
First 30 days
Learn, refine and optimise.
06
Introduce it to your team
Go live
Your team knows what Reel AI handles, when it hands over and where conversations go. Start with the workflows that give capacity back immediately.
When ready
Connect Reel AI deeper into your existing systems.
07
Start first. Integrate intelligently.
Connect the workflows once you know which ones matter
You don't need an integration to start. We generally recommend around 30 days of optimisation — a recommendation, not a requirement — before our team assesses which software connections would remove the next layer of repetitive work.
Start simple. Prove the workflows. Integrate what creates value.
Your business
What is repetitive communication already costing you?
Your Reel AI subscription is easy to see. The cost of interruptions, missed opportunities and repetitive work usually isn't.
33
conversations at risk
per month, ringing out
10
enquiries recovered
per month, that you never saw
$9,504
opportunity value protected
per month, estimated
62 hrs
staff time returned
per month, off the phones
112 days
leave covered
per year, with no temp cover
$22,680
leave cover value
per year, phones still answered
Total annual value
$170,398
Opportunity value protected, plus staff time returned, plus phone cover through leave.
The multipliers behind the result
- 30% of at-risk conversations recovered
- 12% of recovered enquiries convert
- 60% of repetitive phone time handed over
- 4.5 phone hours covered per leave day
- 4.33 weeks per month
Industry averages used for estimation — they will vary by business, enquiry volume and conversion rates, and they are not a forecast of your results.
Reel AI doesn't need to replace a salary. It needs to give back more than it costs.
Integrations
Keep your software.
Connect what creates value.
You don't need an integration to start using Reel AI. Start with communication, learn which workflows create the most value, then talk with our team about connecting the systems behind them.
01
Start with Reel AI
No integration required
Get your AI Brain and agents working first.
02
Define the workflow
Show us what should happen
Our team works with you to understand the repetitive process you want Reel AI to take on.
03
Assess your software
Our engineers determine what's supported
We assess available APIs, permissions and connection options within your existing software.
04
Scope the connection
Build only what creates value
Where a connection is technically supported and worthwhile, we'll scope the appropriate integration with you.
Integration availability depends on your existing software, available API access, permissions and the required workflow. Any additional engineering requirements are scoped before implementation.
The goal isn't more AI.
It's less work getting in the way.
Performance Promise
We don't win unless you do.
Reel AI should create measurable value — more opportunities captured, faster responses, less repetitive work or more capacity for your team.
If it isn't creating value, we'll work with you to optimise the workflows that matter.
Applies following successful onboarding, implementation and completion of the recommended setup. Measurable value will depend on the business's call activity, use of Reel AI and agreed success measures.
FAQ
Before you start.
Will Reel AI replace my receptionist?+
No. Reel AI creates capacity and coverage — answering when your team can't, handling repetitive enquiries and capturing details — so the people you already employ spend more time on valuable work.
Will customers know they're talking to AI?+
Disclosure is configured with you during setup, in line with your preference and your obligations. Reel AI does not claim to be a specific human team member.
What happens when Reel AI doesn't know the answer?+
Reel AI answers from the knowledge you approve. Outside that, it doesn't guess — it captures the enquiry and hands off to a person using your escalation rules.
Can it transfer to my team?+
Yes. Transfers and routing rules are configured per business, per team member and per scenario.
Can it book?+
Yes, where a booking destination is configured for your business. Otherwise Reel AI captures the request and routes it for confirmation.
Can it work after hours?+
Yes. After-hours and overflow answering are part of the platform, not an add-on.
Can I change plans?+
Yes. Plans are monthly and you can move up or down as your usage changes.
What happens if I exceed my usage?+
Nothing stops working. We contact you to move to the right plan rather than silently cutting off your front desk.
Do I need an integration to start?+
No. Reel AI can begin handling calls, communication and routing without a deep software integration. We generally recommend getting Reel AI working first, refining the workflows that matter, then connecting your existing systems where doing so creates additional value.
Can Reel AI integrate with my existing software?+
Potentially. It depends on your software, the access it provides and what you want Reel AI to do. Our team first works with you to understand the workflow, then our engineers assess the available APIs, permissions and connection options. Where the workflow is technically supported, we'll recommend and scope the most appropriate approach.
How much do integrations cost?+
It depends on the software and workflow. Some connections may already be supported, while others require additional engineering. If additional work is required, we'll define the workflow, assess your software and scope the connection with you before anything is built.
How quickly can I start?+
Most businesses complete setup and hear their first AI-handled call in around 15 minutes, guided by the Launch Assistant.
Security and governance are built in.
Every Reel AI plan runs on the same platform architecture, with cybersecurity expertise inside our founding team and clear boundaries around what agents can say and do.
Security & Governance →Real outcomes
What owners say once Reel AI is running.
I finally switched off. “I was burnt out from always being available. Now I leave work knowing every enquiry is covered and nothing is waiting for me to rescue it.”
Ashley M. · Agency Principal · Real Estate
My weekends came back. “Saturday used to mean calls between inspections and family plans. Now the agency keeps moving without my phone running the day.”
Daniel R. · Agency Director · Real Estate
Holidays feel like holidays again. “For the first time in years, I went away without constantly checking what the office had missed. The business just kept moving.”
Priya N. · Licensee · Real Estate
Start giving your business capacity back.
Set up your Reel AI Brain, test your Front Desk Agent and hear your first AI-handled call in around 15 minutes.
From $99/month · $24.75/week · 7-day risk-free trial · Australian support