Launch Assistant
Your AI team member.
Ready in about 10 minutes.
Launch Assistant scans your website, builds the foundations of your Reel AI Brain and guides you through the few decisions needed to get started.
- Choose your number.
- Choose your voice.
- Give your Agent a name.
- Test it.
- You're ready.
Guided setup · No technical experience needed · Australian support
Scanning your business...
- Services found
- Opening hours found
- Locations found
- FAQs found
- Contact details found
- Service areas found

Grace
Front Desk Agent
10-minute setup
Four steps.
Then start talking to your Agent.
- 01
Give us your website
Let Reel AI learn the basics.
Enter your website and Launch Assistant scans it for useful business knowledge — the foundation of your Brain.
Scanning your website...
- Services
- Hours
- Locations
- FAQs
- Contact information
- 02
Make it yours
Choose who answers.
Choose your Agent's name, voice and business number.
Your AI Agent
- Name
- Grace
- Voice
- Australian Female
- Phone number
- Select number
- Call behaviour
- Front Desk Agent
- 03
Add your team
Tell Reel AI who does what.
Ben · Sales
→ Sales enquiries
Sarah · Admin
→ Accounts & administration
Jason · Owner
→ Escalations
Add your people once so Reel AI knows who should receive what.
- 04
Test it
Call your new AI team member.
Calling
Grace
Reel AI Front Desk Agent
Grace
Hi, thanks for calling Acme Plumbing, you're speaking with Grace. How can I help?
Customer
Do you guys do emergency plumbing?
Grace
Yes, we do. Can I grab your suburb and a few details about what's happening?
- Knowledge working
- Routing working
- Ready to go
Get the foundations live in around 10 minutes
00:00
Enter website
02:00
Brain populated
05:00
Choose Agent
07:00
Add team
10:00
Test & go live
Keep teaching it
10 minutes gets you started.
Your Brain gets better from there.
Your website gives Reel AI the foundation. From there, keep teaching your Brain the things that make your business yours — your answers, processes, people, rules and workflows. As your business changes, your Brain can change with it.
Day 1
Then

Your Reel AI Brain
- More context
- More consistency
- Fewer gaps
- Better handoffs
- Not a one-time script — a living source of business knowledge.
A different kind of team member
It doesn't call in sick.
It doesn't forget what you taught it.
And it keeps learning your business.
Reel AI handles the repetitive conversations and processes you give it, consistently and around the clock — while your people stay focused on the work that needs them.
Always available
Your Front Desk Agent can answer 24/7.
Always learning
Update the Brain as your business, team and processes change.
Always consistent
Teach it once and that knowledge can be used wherever the same Reel AI Brain is connected.
Not another person to manage.
More capacity for the people you already have.
After launch
Go live quickly.
Build deeper when you're ready.
Day 1
Get started
- Website scanned
- Brain foundation created
- Agent configured
- Team added
- Test calls completed
Next
Teach the Brain
- Add FAQs
- Rules
- Documents
- Processes
- Escalations
When ready
Connect more
- Workflows
- Existing software
- Integrations
- Additional channels
Start first. Optimise next. Integrate when it makes sense.
The difference
Same outcome. Far less work.
Without Launch Assistant
- Write call scripts
- Copy website information
- Configure prompts
- Build FAQs manually
- Explain every business rule
- Technical setup
- Test everything yourself
With Launch Assistant
- Website scanned
- Knowledge organised
- Brain populated
- Agent configured
- Team added
- Guided testing
Ready in about 10 minutes.
Ready when you are
Give us 10 minutes.
Meet your new AI team member.
Start with your website. Launch Assistant guides you through the rest.
From $99/month · Guided setup · Australian support
One platform
Meet the other Reel AI Agents.
Front Desk Agent
Available nowYour AI receptionist that answers, understands, books and routes.
Communications Agent
Available nowOne intelligent conversation across the channels your customers already use.
Business Assistant
Available nowAsk your business questions and get answers from the same intelligence powering your agents.