Reel AI + Rex
Connect customer communication with the property workflows behind it.
Sales and property CRM used by agencies across Australia. Reel AI answers the conversations around it, captures the detail your team needs, and — where supported — passes it into Rex.
A pathway looks possible. Our engineering team assesses your software and workflow first.
Capabilities depend on your software and integration scope.
Workflows
What could Reel AI and Rex automate?
Start with the workflow, then connect the technology. Below are the workflows we have confirmed a pathway for — anything not listed is assessed by our engineers before it is promised.
A new enquiry arrives
- 01Customer, tenant or buyer makes contact
- 02Reel AI answers
- 03Enquiry type and context identified
- 04Property and request details captured
- 05Where supported, the detail continues into Rex
- 06Team notified / action continues
An existing customer follows up
- 01Caller matched to an existing record where lookup is supported
- 02Reel AI confirms what the conversation relates to
- 03The detail is captured in a consistent format
- 04Escalated to your team when it needs a human
- 01
Customer, tenant or buyer makes contact
- 02
Reel AI answers
- 03
Enquiry type and context identified
- 04
Property and request details captured
- 05
Relevant Rex-supported workflow
- 06
Team notified / action continues
In practice
What could this look like?
Everyday moments in a real estate business. A connected workflow could allow each of these to continue inside Rex.
Tenant or buyer request
Enquiry identified → information captured → the appropriate property workflow continues.
New enquiry
Enquiry qualified → details captured → the right agent or property manager notified.
After-hours call
Handled the moment it arrives → required information captured → ready for the morning.
What this is worth to a real estate business
- Fewer missed buyer, vendor and tenant enquiries
- Faster response while interest is still warm
- Tenant communication handled without interrupting the team
- Lead detail captured consistently
- Agent attention protected for listings and inspections
- After-hours enquiries answered
How we connect it
Start with the workflow. Then connect the technology.
Tell us what you want to happen between Reel AI and Rex. Our team works with you to understand the workflow first, then our engineers assess what Rex supports and determine the most appropriate connection. Any additional engineering requirements are scoped before implementation.
Integration options available subject to technical assessment
Our team works with you to understand the workflow you want to connect. Our engineers then assess the APIs, permissions and connection options supported by Rex.
Talk to Us About Your Workflow →What a connected workflow could allow
- Answer calls and messages in your business's tone of voice
- Identify the enquiry and capture the details your team needs
- Route the conversation to the right person
- Trigger a follow-up message
- Pass the captured detail into Rex where the platform supports it
Integration requirements are scoped with our team based on your software and workflow.
What we confirm before building
- • Available actions depend on your Rex plan and API access.
- • Permissions and account structure are reviewed with your team before scoping.
- • Integration options depend on your setup, available API access and required workflows — scoped with our team before anything is built.
Questions
Reel AI and Rex — the honest answers.
Integration status, capability and cost, without the sales language.
Does Reel AI integrate with Rex?+
Not as a fixed, pre-built connection. Integration options with Rex are available subject to technical assessment — our engineers review the APIs, permissions and connection options available before anything is promised.
What can Reel AI do with Rex?+
Reel AI can handle the customer conversation and capture the detail today. What can then flow into Rex depends on the workflow you need and what the platform supports — which our engineers assess with you.
Do I need the integration to use Reel AI?+
No. Reel AI can begin handling customer communication without a deep software integration. You can start with your Reel AI Brain and agents, then work with our team to assess which software connections would create additional value.
Can you build a custom workflow with Rex?+
Our team can work with you to understand the workflow you need. Our engineers then assess the APIs, permissions and capabilities available through Rex to determine what is technically possible.
How much does a Rex integration cost?+
It depends on the workflow and technical requirements. Where additional engineering is required, our team will scope the connection with you before implementation.
Integration availability and functionality depend on the APIs, permissions and capabilities supported by the third-party software and the requirements of your workflow.
Where this fits
Rex businesses using Reel AI.
Follow the same intelligence through your industry and the agents that use this connection.
Real outcomes
What owners say once Reel AI is running.
I finally switched off. “I was burnt out from always being available. Now I leave work knowing every enquiry is covered and nothing is waiting for me to rescue it.”
Ashley M. · Agency Principal · Real Estate
My weekends came back. “Saturday used to mean calls between inspections and family plans. Now the agency keeps moving without my phone running the day.”
Daniel R. · Agency Director · Real Estate
Holidays feel like holidays again. “For the first time in years, I went away without constantly checking what the office had missed. The business just kept moving.”
Priya N. · Licensee · Real Estate
What could we take off your team's plate?
Tell us which software you use and where the repetitive work happens. We'll help determine the best way to connect Reel AI into your workflow.